Bullion.com is a legitimate business selling real precious metals, not an outright scam, but reviews are mixed. It’s a relatively new dealer (founded 2023, based in Wilmington, Delaware), holds no BBB accreditation, and carries an F BBB rating from some reports.
Trustpilot and BBB reviews cite recurring complaints: shipping delays, unresponsive customer service, canceled orders after payment, and a few claims of undelivered products. Other sources, like Shopper Approved (4.7 stars from 2,400+ reviews) and Scamadviser, rate it as legitimate and safe.
Bottom line: it appears to be a real dealer, not a fraud, but service reliability is inconsistent. If you order, use a credit card for buyer protection, verify pricing carefully, and expect possible delays.